Story-based Salkantay Film Wins Global Adventure Travel Film Award
GLP Films and our partners at Mountain Lodges of Peru won first place in the 2016 Adventure in Motion film contest at the Adventure Travel World Summit (ATWS)! The Adventure Travel Trade Association (ATTA)’s 3rd Annual “Adventure in Motion” film contest has become an acclaimed contest for the adventure travel industry, garnering 126 film submissions from leading global travel brands. Our collaborative short film, “Salkantay Inca Trail: The Ultimate Trek to Machu Picchu,” was showcased as one of three finalists, and was ultimately awarded first place through a live vote by over 850 travel trade industry professionals at ATWS.
We produced the winning film in partnership with Mountain Lodges of Peru, to support a strategic marketing campaign for their signature Salkantay Trek to Machu Picchu. Following a successful targeted marketing campaign with major media pickups from National Geographic, Travel + Leisure, AFAR, and many others, we submitted the film to the ATTA’s film contest. The character and story-based film follows veteran adventure guide Dalmiro Portillo on the seven-day lodge-to-lodge Salkantay Trek, inspiring a spiritual connection with the sacred mountains (apus) and mother earth (Pachamama). You can watch the video here.
All of of us at GLP Films feel honored to win this prestigious travel industry award as voted by both travelers and the adventure travel trade community. It just goes to show that high-quality authentic storytelling has the power to inspire and connect with travelers in an engaging and meaningful way. We’re excited to see storytelling continue to help support great travel brands like Mountain Lodges of Peru, and hope it becomes an essential part of marketing and communication strategies in the travel industry.
And last but not least, we couldn’t do it without our spectacular community of supporters, travelers, and travel trade professionals. Thank you for your support of this film and our work over the years. Thank you for your views, your votes, and your shares. We believe in the power of storytelling and your support makes it possible to do this work that continues to inspire us.